The High Court in Kampala, Uganda made a novel ruling that affirmed the legal validity of contracts executed through WhatsApp. Judge Patricia Kahigi Asiimwe of the Commercial Division ruled that under the Electronic Transactions Act, the definition of a data message is something that has to be stored by a computer. And then went ahead and…
Hey there, fellow dream-chasers and online enthusiasts! 🌟 Today, we’re diving headfirst into the world of building a magnetic online presence. If you’ve ever felt the frustration of being a lone cricket in the vast field of the internet, this one’s for you. Buckle up, because it’s time to stop scrolling and start building –…
Whether you are just starting out in the world of entrepreneurship or are a seasoned business owner, it is always helpful to review the basics at the start. In this blog, I will be covering a range of fundamental concepts that are crucial for the success of any business. Most of this blog will have…
CEO summit Uganda is where growth-oriented corporates challenge, effectuate and expound transformation. It is a platform that uniquely gathers the most influential CEOs, bankers, and investors in the region. It is a private think tank fluent in solutions, through its Annual CEO Forum and the sector-specific CEO Cluster teams. In 2020, Patricia Kahill a multipotentialite,…
It is important for all businesses to review how they are harnessing the marketing trends so they can apply the latest innovations through the 70:20:10 rule of marketing focus. The rule has it that 70% of the time we focus on things that are very core to our business, 20% is where we are trying…
Earlier a few weeks last month I was hosted by Runis Media for an online TweetChat on Twitter about Content Creation and Marketing under the hashtag #RMTweetChat. Below is the script of how it went. Question 1. What is content marketing? Patricia Kahill: Content Marketing is the creation of collateral and other informational materials, and…
Over 1 million new users join social networks each day, and so it will be in 2020. To see what 2020 social media marketing will be like, we have to consider emerging platforms, secured patents, new tactics, and demographic shifts. According to Andrew Ng, the chief scientist at Baidu, 50% of searches by 2020 will…
We all like listening to good stories that relates to us and expand our knowledge about life. A well told story will get you the audience and an engaging one at that. An audience that is hungry for more of the things you are talking about. In most cases when you start your story you…
We have worked SOO hard at expressing our dissatisfaction in the system’s structures and governance online, that time has come to express it in action.
The idea of blogging is not only to publish but also to engage with the community because blogs are considered to inspire and sharpen one’s thoughts.
‘Keep a notebook with you and jot down anything new’ Question is when do you read those jotted down new things? With social media, reading noted things in books is becoming a hard thing. As already seen concentrating to read a good book is becoming a problem for many, then what about jotted down notes?…
This is an article I wrote about the need for social media marketing in regard to the Social Media Summit in Uganda for East Africa Business Week that came out yesterday. This post is for those who missed the article in print media. Today, in the business world, there is a constantly growing buzz…
Communication is both an expressive, message-sending, and a receptive, message-receiving, process. Failure to communicate effectively can be due to a problem on either or both ends of the process. This is what we all aim for with all our work online. So are you tweeting enough per day that those tweets are impactful, meaningful directed…
What is a social media Policy? A social media policy is your first line of defence to mitigate risk for both employer and employee. It is something to consider that includes guidelines you need to protect yourself as a company/organisation or as a content/social media manger. Most companies add this in their confidentiality agreement to employees to cover…
For the last two months I have been working with advocacy agencies (read NGOs, CBOs) in the communications department and as it is already known my part is in the use of Social media to reach a greater number with few resources and at a faster rate. I have learnt a lot from the people…
‘The future of medicine is in using the available technologies to treat as many patients as a doctor can’ – The Medical Concierge Group are using that quote to better many Ugandans’ health , mainly the youth by delivering medical consultation form wherever their are using Social Media channels like Whatsapp , Facebook and twitter…
Created by Column Five and Marketo
In news that is not so related to this blog post, I am going back to school…. yes… How I dreaded going to school all those years and now here I am writing a one page essay for this particular course I am going to be doing, with no force from anyone. Things can surely change.…
Do you have a social media policy that governs your online activities?
From marketingstrategyhq.com