First, I have to say this, there is no going back to the way things were. There is no going back to normal whatever that was. I believe normal is now, today, this moment, the current situation or environment we are in. We are moving forward. The Covid-19 disruption has already happened, and its effects are taking fast moves on the foundations of our businesses/organizations and not forgetting our mental health as a community. Your 5- or 10-years business/organizations strategies and plans are no longer 100% attainable, and now many are back to the drawing board. In the digital marketing space, we are used to shifting blocks of the technologies…


