Google my best search engine is at war on all fonts of its business. Earlier in October the company disappointed shareholders with underwhelming quarterly results. The amount of money it makes each time somebody clicks on an ad has steadily fallen for the past three years. Then a concern rose about the disintermediation of search by apps and how it could impact the core search growth of Google. While this is extremely difficult to quantify, qualitatively, it is believed that consumers’ increased dependence on mobile and apps is negatively impacting GOOGLE’s core search engine. Earlier this month, Bank of America/Merrill Lynch downgraded Google stock from “buy” to “neutral,” citing “search maturity, lack of product catalysts,…
