This is the first in a series documenting the journey of building the Kahill Digital Marketing School—from the data that confirmed the vision to the curriculum, the first cohort, and everything in between. If you are a founder, educator, or digital professional building something in Africa’s creative economy, this series is for you. There are assignments that find you before you are ready for them. I have learned, over twenty years of building in Uganda’s digital space, that the most important things I have ever done did not begin with a business plan. They began with a persistent, uncomfortable awareness of a gap—something missing, something broken, something that kept showing…
