“What I want to ask of all of you, when you are building your startups, is [to] really, really try to empathize with the customer.” — Gilt’s Steve Jacobs
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What Do You Know About The Sharing Economy?
Intimidating as the title to this blog might seem, I’m willing to bet that you have already, on many occasions, unknowingly experienced this ‘new’ phenomenon, The Sharing Economy. I first heard about ‘the sharing economy’ at a TEDx convention I recently attended held in Kampala (TEDxKampala). This was in a presentation by Raymond Besiga, a software developer. In his appearance, Raymond told (us) of a trip he made to Holland, where he stayed in the house of some chic whom he had never met. He spent 2 or 3 weeks (don’t really remember) in her house, eating her food, drinking her wine (I think) and using her warm water and…




